Step-by-step guide for starting a nutraceutical brand with nutraceutical makers in India
Market demand for the nutraceutical makers in India is rapidly increasing, driven by health-conscious consumers, an expanding wellness industry, and favourable government policies. In the comprehensive look at why this sector is booming, we tell you that it is influenced by a huge surge in health awareness. Post-COVID-19, more Indians are prioritizing immunity, preventive care, and wellness. Along with this, nutraceuticals like multivitamins, herbal supplements, probiotics, and functional foods are in high demand. Moreover, the Indian nutraceutical market is projected to reach $18 billion by 2025. This exponential growth is creating high demand for third-party manufacturers to meet the supply gap. Along with this, many pharma entrepreneurs and wellness brands prefer third-party manufacturing to launch nutraceutical products without owning a manufacturing facility. This reduces capital investment while leveraging professional manufacturing expertise.
On the other hand, there is the vast increasing demand for the versatile product range. These include immunity boosters, weight management supplements, bone/joint health products, cardiovascular supplements, ayurvedic/natural nutraceuticals, etc. These products are in huge demand and supply in international markets like the USA, the Middle East, Southeast Asia, and Europe. As a result, the “Make in India” initiative specifically supports these companies in becoming global suppliers. Consequently, the demand for third-party nutraceutical makers in India is not just strong—it’s across the world. Thus, from startups to established pharma companies, everyone is leveraging outsourcing to scale fast, tap new markets, and focus on brand building while experts handle production.
Important steps to grow your nutraceutical business by joining the leading nutraceutical makers in India
Here’s a step-by-step guide we have given to starting a nutraceutical brand with top third-party manufacturers in India, created for entrepreneurs who wish to develop their own supplement or wellness product line without owning a factory:
Step 1: Conduct market research: In the first segment, you need to determine your target audience like immunity, fitness, or geriatric care. Here you will examine product trends such as multivitamins, protein powders, herbal supplements, and vegetarian capsules. Also, analyse competitors and identify market gaps.
Step 2: determine your product range: select the formulations you want to launch (such as pills, capsules, gummies, powders, and syrups). After that, you can also choose one or more health categories, such as immunity, digestion, cognitive health, and weight loss. Now you can choose between ready-made (white-label) and custom formulations.
Step 3: Select a reputable third-party nutraceutical manufacturer. The most important thing you should search for:
- FSSAI, ISO, GMP, and WHO certificates
- Customisation and private labeling choices
- Moqs (minimum order quantities) that match your budget
- On-time delivery and packing
Popular manufacturing hubs include Baddi, Ahmedabad, Surat, Hyderabad, and Panchkula.
Step 4: Finalize branding: select a brand name that embodies trust and wellness. Moreover, create your brand and packaging (most manufacturers provide label and design services). You should ensure that it complies with FSSAI packaging rules.
Step 5: Complete legal and regulatory formalities: obtain an FSSAI license (required for nutraceuticals). Even with this, you should apply for GST registration and a trademark for your brand name or logo. This time you need to ensure that your manufacturer complies with all FSS (nutraceuticals) labeling and ingredient guidelines.
Step 6: Place order: Now the time has come to place your order and finalize the formula, packaging, and design. Before proceeding with bulk production, approve product samples. Although I signed a third-party manufacturing agreement to avoid disagreements.
Step 7: Quality check and delivery: To invest in any nutraceutical maker company in India, always check that before dispatch, a company should conduct a final quality inspection. Also, they should obtain credentials such as a COA (certificate of analysis) or lab results.
Step 8: Launch your brand. Finally, you can set up an online store or list on sites such as Amazon, Flipkart, and 1mg. After that, it is distributed to physicians, dieticians, chemists, gyms, and wellness stores. Along with this, you can promote using digital channels such as Instagram, influencers, and health blogs.
Join the top third-party nutraceutical products manufacturing services from Velnex Medicare.
We are the leading and reputable platform of the nutraceutical makers in India that has developed a huge infrastructure & team in our company. We already have state-of-the-art facilities, R&D teams, and quality control systems. This allows our customers and businesses to avoid the cost of setting up their plant, which saves crores in capital investment. Along with this, we offer custom formulations and help develop innovative products based on market trends. Hence, this gives your brand a unique identity in a competitive market. Moreover, our private labeling services allow us to give full support for branding, packaging, and labeling. This means our services are ideal for D2C brands, healthcare startups, and e-commerce sellers looking to launch quickly.
On the other hand, to join our company, you get benefits from our export opportunities. This allows us to always be in high demand in the USA, UAE, Europe, Southeast Asia, etc. As a result, working with export-compliant manufacturers like our firm gives you strong access to international markets without regulatory barriers. Most importantly, to join our company, you will get benefits to launch your new products in less than 30–45 days. Even to get our services, you will be perfect for capitalizing on seasonal or trending products (e.g., immunity boosters during flu season).
In conclusion
To conclude this whole topic, we come to this point: Velnex Medicare is one of the top trusted choices of the nutraceutical makers in India. Also, this is the right time to deal with these categories of products. Hence, don’t waste your money and time establishing your production step in your business, and just get our services now.
Contact Details
Address: 278, Sec-2 HSIIDC, Saha Haryana, 133104
Phone no. +91 9466365368, 8901876082
Email: velnexmedicare@gmail.com